Overcoming market disruption to champion superior performance

With
Mark Bayliss
of
A2B
Australia

The challenge

A2B was well positioned to turn forward and lead the personal transport industry in Australia if the organization was able to grasp the new strategy and make the transformation necessary.

The industry was being disrupted and A2B needs to implement the “Better before Bigger” strategies to defend its position and stabilise.

Employee engagement and morale had sunk low.

What we did

Culture and Leadership are key drivers of success and A2B want were ready to implement a comprehensive culture program.

We worked with A2B at both an executive and broader organization level to transform their culture with the ambition of creating of one unified, collaborative business operating with shared goals, aligned values. We worked to create a culture that role-modelled behaviours that empowered employees to perform to their highest potential and always have the customer at heart

What was special about working with The Zone?

Working with The Zone created an invitation for individual's in the organization to really level up personally. This then created a ripple effect as this role modelling empowered others to do the same. The tools The Zone provided were transformational in people's lives, personally and as leaders and ultimately course corrected the business to hugely positive results.

What were the results?

The work resulted in superior financial performance, but beyond this the impact showed in the quality of A2B's employees lives improving as they chose to level up and grow individually. This then rippled to a hugely positive effect on the customer experience and stakeholder results.

"We've been consistently successful after the work we've done with The Zone to change our culture. It's manifested itself in superior financial performance. The positive impact is on our employees, customers and stakeholders too."

Mark Bayliss
CEO & Chairman
A2B
Australia

Let's work together

Our diverse global team can help you reimagine the future of your teams, leaders and organization. Get in touch.

Book a discovery call

Book a 20-minute call to find out how we can solve your challenges and achieve your goals.
Book now

Send a message

Send us a message using the contact form below.
Thanks! We've got your message. You'll hear from us very soon.
Oops! Something went wrong while submitting the form.